With the aim of expanding access to the ecosystem of Samsung products and collaborating with the reduction of the impact of electronic waste, the Argentine subsidiary of the South Korean company renewed its global Samsung Exchange Plan program.

As Mariano Dascanio, product marketing manager at Samsung, told iProfesional exclusively, thanks to this plan, consumers will be able to present their used devices as part of the payment to access a new Samsung product. In addition to mobile phones, television exchanges can be made from this Friday and tablets will be included in this list during July.

After several years of experience in the implementation of its global Trade In plan (delivery of products in part payment) and since 2018 in Argentina known as "Galaxy forever", the company is committed to its community and renews its exchange plan for expand the user experience within the Samsung ecosystem.

With its new name Samsung Exchange Plan, it is sought, as Dascanio told iProfesional, that the user has a direct association with the meaning of the equipment exchange system and the incorporation of new categories in addition to the Galaxy family cell phones.

In this way, Argentine consumers can select from the official Samsung site and, without having to go to any store, deliver their equipment in part payment.

After a virtual evaluation, the purchased product will be delivered and Samsung will withdraw the old one to later be reconditioned so that it can return to the market with a differential price.

From the company they explained to iProfesional that after the results obtained with the latest cell phone launches, they understood that it was time to expand this benefit.

In this way, Dascanio said, "Galaxy forever" was renamed "Samsung Exchange Plan", redefining the identity of the plan as an ecosystem, including Smart TVs and soon tablets used in part for payment and access to a new device with technologies last generation.

How does Samsung's new trade-in plan work for TVs?

The company adds televisions to its Samsung Exchange Plan with discounts of up to 47% and 12 installments without interest in the purchase. Users will be able to deliver their current equipment as part of payment and access a new one.

The models available to purchase through this plan are the 55", 65" and 85" QLED and the 65", 70" and 75" Crystal UHD 4K models. The final quote for the used Samsung TV will be made at the time of the exchange after verification by the company or when the TV arrives at the Fuegian manufacturing plant.

Exchange Plan allows you to purchase only products of the same category. From this Friday until December 31, 2021 or until stocks last, you can access the exchange of televisions through the online store and participating Samsung Experience Stores.

Samsung equipment that you can buy thanks to this promotion are the models QN55Q60T, UN65TU7000, QN65Q70T, UN70TU7000, UN75TU8000 and QN85Q70T.

How does the new Samsung trade-in plan for smartphones work?

Users who want to purchase a new Samsung Galaxy cell phone can deliver their current phone of any brand in part payment and even with repair details and take a new smartphone, covering up to 50% of its cost and with 9 interest-free installments.

The Samsung devices that you can buy thanks to this promotion are: S21 5G, S21+ 5G, S21 Ultra 5G, S20, S20 FE, S20 Ultra, Note20, Note20 Ultra, Z Flip, Z Fold2. In the case of tablets, the models to buy with this benefit will be S6lite, S7 and S7+.

Step by step to get a new product with Samsung Exchange Plan

The reasons for the renewal of the plan

This last year the Argentine technology market was marked by the coronavirus pandemic. The confinement measures generated an increase in digital interactions and in the use of cell phones, laptops and tablets.

In the case of Samsung, Dascanio explained to iProfesional that since the start of the pandemic in Argentina they have seen double-digit growth in sales in these categories, including wearable products, such as watches, and wireless headphones and earphones.

"In tablets, the change was very strong, in the mode of use. Before the pandemic, it had a very low value to be used only for entertainment. Today they are used for work, education, social gatherings," he pointed out.

This intensive use added to the recession of the economy highlighted the need for benefit programs for the renewal of equipment, such as the exchange plan, as verified by the brand subsidiary between last year and this 2021.

"With these programs, consumers are more encouraged to buy," said Dascanio, who also stressed that the prices of this equipment in Argentina are "very competitive" on a global level.

What happens to the equipment delivered by users in this exchange plan? Samsung sends them to Mirgor, the company that manufactures its devices in Tierra del Fuego, so that it reuses the components that are good and reconditions them to put them back on sale.